Graduation Show Campaign
A. Elective
B. Campaign Design
C. Motion Graphics
Graduation Show elective given by the Willem de Kooning Academy. The goal here was to create the concept and design of the upcoming graduation show (2022 at that time) of the Willem de Kooning Academy & Piet Zwart Institute.
My concept is about the growth and evolution of students. Like any organism we grow, learn, change and develop after time and experiences. This also applies to your artistic self. You come to the academy thinking you’re a specific kind of artist and leave the academy someone very different. My concept shows this evolution and ‘breathing’ like an organism in an abstract, typographic way.
